Navigating Uncertainty: How Tariffs Are Straining Businesses and the Broader Economy – June 2025

by Michael Pellegrino, Chief Client Officer, Simplata Solutions LLC

In today’s volatile global trade landscape, tariffs have become an increasingly disruptive force for businesses of all sizes. While intended to balance trade dynamics, the cascading consequences of these import duties are placing pressure on businesses across sectors thereby complicating operations, reducing profitability, and stalling growth.

For many companies, particularly those reliant on international supply chains, tariffs have become a costly obstacle. Goods bound for the United States are often held offshore. To delay tariff-related expenses or navigate uncertain customs classifications, businesses are choosing to keep inventory on ships at sea instead of bringing it ashore. This not only incurs additional freight and storage costs but also ties up valuable working capital, delaying revenue generation and putting downstream operations in limbo.

Rising Costs and Stalled Revenues

The initial impact is financial. Tariffs are forcing companies to either absorb significantly higher costs or pass those increases along to customers often with mixed results. Many businesses, particularly those in competitive markets, are reluctant to raise prices and risk losing market share. As a result, margins shrink, and financial stability is put at risk.

Inventory trapped offshore cannot be sold, meaning revenues take a direct hit. Companies that forecasted based on pre-tariff conditions are now revising their earnings expectations downward. This disruption is not limited to product manufacturers and importers. Retailers, distributors, and even end-consumers are feeling the effects of delayed goods and reduced product availability. Inventory backlogs lead to missed sales opportunities, especially in industries where timing such as seasonal goods or perishable items is critical.

Looking Beyond the U.S. Market

To offset these losses, companies are increasingly seeking alternative markets for their products. Emerging markets in Asia, South America, and parts of Europe have become strategic targets for expansion. However, entering a new market comes with its own set of hurdles from establishing distribution channels and understanding local consumer preferences to complying with a different set of regulatory standards.

While diversification may help stabilize revenues in the long term, it often demands substantial upfront investment in marketing, legal compliance, and logistics. In the short term, it stretches resources even thinner and increases reliance on teams already burdened by tariff management and disrupted operations.

Cash Flow Challenges and the Trickle-Down Effect

As companies contend with rising costs and falling revenue, their ability to pay vendors, service providers, and even utility bills diminish. Some have delayed payments. Others have stopped paying altogether either temporarily as they sort through their finances, or more permanently due to insolvency concerns. This delay in cash flow creates a ripple effect.

Service providers including consultants, legal firms, testing companies, marketing agencies, software vendors are often first to feel the squeeze. Businesses seeking to conserve cash may postpone projects, pause subscriptions, or defer professional services. In turn, these vendors may be forced to cut back on staff, delay their own payments, or reduce investment in growth. What begins as a tariff-driven shipping delay quickly becomes a cash crunch that reverberates through the economy, affecting multiple tiers of the supply and service chain.

Staffing Strains and Regulatory Risk

Another unintended consequence of the current tariff environment is a shift in staffing priorities. Many companies have had to reallocate their teams to focus on tariff classifications, customs documentation, supplier negotiations, and financial modeling. Teams that were once focused on growth initiatives such as innovation, expansion, or regulatory compliance are now entrenched in crisis management.

This reallocation creates blind spots, particularly when it comes to meeting rapidly evolving regulatory requirements. Whether a company is selling domestically or abroad, regulatory compliance is non-negotiable. From product labeling and safety certifications to environmental standards and trade documentation, falling behind on compliance can jeopardize market access, result in fines, or damage a company’s reputation.

Smaller businesses are particularly vulnerable. With leaner teams and fewer resources, they may find themselves unable to monitor changing regulations while simultaneously managing tariff issues and pursuing new market strategies. The risk of non-compliance becomes a significant barrier to sustaining or growing sales.

Embracing Automation for Regulatory Monitoring

In this challenging environment, forward-thinking companies are turning to online automated regulatory monitoring platforms to maintain momentum. These platforms can continuously track changes in local, national, and international regulations relevant to a company’s industry, products, and target markets.

By automating regulatory intelligence, companies free up staff to focus on higher-value strategic tasks. Instead of manually sifting through legal documents or monitoring government websites, compliance teams receive real-time alerts, curated updates, and actionable insights. This helps ensure that even in a reduced-capacity environment, businesses stay ahead of evolving compliance demands.

Moreover, these tools can serve as a competitive advantage. By staying compliant, companies preserve access to existing markets and gain confidence in entering new ones. In many cases, being the first to meet new regulatory standards can be a differentiator that earns customer trust and accelerates sales.

Navigating Forward

The pressure created by tariffs is undeniable but so too is the resilience and adaptability of modern businesses. While the costs are high and the economic ripple effects widespread, many companies are finding ways to survive and even thrive by embracing smarter tools, exploring new markets, and optimizing internal operations.

The road ahead may remain uncertain, especially if trade policies continue to shift. However, by investing in agility particularly through automation and proactive compliance businesses can create a more stable foundation. In doing so, they not only safeguard their current operations but also prepare themselves for whatever global challenges may come next.

About Simplata Solutions:

Simplata Solutions transitions data into knowledge in all industries and areas of like. The company brings together a team of data, cybersecurity, and testing, inspection, and certification experts serving global retailers, manufacturers, and suppliers. Our solutions help customers manage complex data to ensure their ability to sell in global and local markets.